Selected client work
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Curtis "50 Cent" Jackson
Emmy and Grammy award-winning rapper, actor, producer, author, and entrepreneur. One of modern entertainment’s most prolific cultural forces.
Long-tenured operator within the Curtis “50 Cent” Jackson ecosystem (G-Unit Records, G-Unit Studios, G-Unit Films, G-Unit Brands, G-Unity Foundation), helping power the digital infrastructure behind 50 Cent’s personal media and brand-owned channels. Work spans content production, social media operations, platform management, and digital systems for 50 Cent’s website and branded social network. The ecosystem reaches 110M+ personal followers (Facebook 43M, Instagram 31M, YouTube 16M, X 13M, TikTok 7M) and 11.7M+ across business brand channels.
Sire Spirits
Founding-team contribution to a premium spirits portfolio. Concept-to-product development across Branson Cognac and Le Chemin du Roi — including 2D/3D design workflows, bottle visualization, accessory development, and brand presentation work.
Le Chemin du Roi
Branson Cognac
Popular Bank
Produced branded campaign work for Popular Community Bank, delivered through Irie Studios — explainer videos for Popular Direct and Popular CD, plus a set of nature-themed motion pieces for in-store displays.
Popular Direct
Three animated explainer videos for Popular Direct — the online banking arm of Popular Bank, offering high-yield savings accounts and certificates of deposit with competitive rates. Designed, illustrated and directed by Matt Rutenbar.
PCB Lobby Display Videos
Six high-quality nature-themed motion pieces for Popular Community Bank’s in-store branch displays. Delivered through Irie Studios. Modelled, designed and animated by Matt Rutenbar and Daunish Irani.
Popular CD
Animated video for the Popular CD product — Popular Direct’s certificate of deposit account, which earns a fixed, guaranteed interest rate over a set deposit term. Designed, illustrated and directed by Matt Rutenbar.
Irie Studios
i-rie \ i’-ree: cool, positive, nice
Owner/Operator of Irie Studios, a Brooklyn-based animation production company creating engaging stories and visuals for everything digital. From storyboards and concept art to production and post.